Annual Fundraiser Event Marketing and Coordination
My goal as a co-host of a k-12 school annual fundraiser was to secure vital scholarship funds for the upcoming school year, ensuring that every student has the opportunity to succeed. The event was one of the first in-person gatherings allowed by the local government in a community hesitant to gather in a post-COVID world.
I produced all marketing content for the event, including posters, videos, and social media posts. This included coordinating with all sponsors to ensure their recognition in online marketing before the event and that they were represented during the event through decorations and event photos showcasing the sponsors' products or logos.
In addition, I was responsible for ensuring that the event followed all existing protocols by coordinating with local health officials. As part of this responsibility, I developed a system to collect and organize all IDs and vaccine cards for all volunteers and attendees. This involved extensive communication and coordination with various stakeholders, including the school leadership, local health officials, and vendors.
As a team, we managed complex tasks, effectively communicated with multiple stakeholders, and delivered outstanding results despite challenging circumstances. Thanks to our efforts, the event was a resounding success, raising a net fund of $92,000.
Social Promotion
EVENT PHOTOS
